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TitleThe Impact of Face Orientation on Western Brand Purchase: A Comparison between Consumers of Hong Kong and Mainland China
Author (Name in English or Pinyin)
Stella L.M. So; Oliver, H. M. Yau
Date Issued2017
Conference NameOxford Business & Economics Conference
Source PublicationOxford Business & Economics Conference
Conference PlaceOxford, UK
Published range国外学术期刊
Document TypeConference paper
Identifierhttps://irepository.cuhk.edu.cn/handle/3EPUXD0A/1360
CollectionSchool of Management and Economics
Affiliation
经管学院
First Author AffilicationSchool of Management and Economics
Recommended Citation
GB/T 7714
Stella L.M. So,Oliver, H. M. Yau. The Impact of Face Orientation on Western Brand Purchase: A Comparison between Consumers of Hong Kong and Mainland China[C],2017.
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